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About Us
 

Established In 1973, Roots is Canada’s leading lifestyle brand known around the world for its wide range of quality leather goods, clothing, accessories for men, women and children, and home furnishings. With a firm commitment to quality, integrity and creativity, Co-Founders Michael Budman and Don Green have led the extraordinary growth of Roots. Inspired by their teenage summer camp experiences in Ontario’s Algonquin Park, they created a business that celebrates the natural beauty and culture of Canada, which remains a constant to this day.

Starting as a tiny store in Toronto selling a single product (the Roots Negative Heel Shoe), Roots is now a major innovator in the international retail fashion industry. In addition to a highly successful online business, Roots has more than 125 retail stores in Canada and the United States along with 40 locations in Asia. Independent retailers and department stores around the world also sell Roots products.

Roots is at the forefront of the athletic-inspired casual clothing phenomenon, that has achieved enormous success and helped make the company’s beaver logo recognized worldwide. To expand its range of offerings, the privately held company has developed relationships with more than 10 licensees, producing watches, shoes, hosiery, fashion accessories, eyewear, luggage, linens, home furnishings and more.

Roots is proud of its Canadian heritage and its strong links with Canada. The country’s nature, culture, sports and human diversity have always been a major source of inspiration at Roots.

Over the years, many of the Roots styles and products have changed, but some things have not. These include the core values that have governed the company since its inception. They are based on a strong commitment to health, wellness and protecting the environment, a celebration of Canada and a respect and appreciation of people and communities across the globe. 
In 1993, a fashionable collection of watches was added to the growing range of Roots wear. Interpreting the casual appeal of the Roots brand, the watches incorporate quality, function and style in their design.

 
 
 
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